Senior Management

Data compliance to deliver organisational value.

Remove risk from your business with the leading solution, Cassie, created by the experts in personal information management. Increase prospect and customer engagement by embracing a solution that encourages transparency, strengthens trust, and delivers conversion optimisation.

Address challenge and access opportunity.

Maximum data security
Have peace of mind with our secure, cloud-based solution. Cassie is trusted by all sizes of organisations from SME to enterprise and governments for critical data storage and processing, and has been audited to the highest level of security.

Efficient implementation
Remove project delays and internal resource bottlenecks by opting for a solution which gives your organisation complete compliancy. Cassie integrates with your existing systems through our flexible APIs.

Improved user retention
Designed to track performance of opt-in stages throughout your user journey, Cassie can significantly improve the value of your database and provide valuable user experience insights.

A secure, reliable, compliant solution for your organisation.

A proven and recognised solution
Cassie is relied upon by companies across the globe to provide one version of the truth for an individual’s personal information. Our flexible APIs allows for easy implementation into your existing infrastructure and remove the complexity of migrating from existing systems. Join our business community of renowned users, who trust Cassie to manage their most important asset: data.

An opportunity for your organisation
Designed from a marketing perspective, Cassie’s level of transparency encourages your users to stay opted in, increasing the value of your database, whilst its flexibility allows you to stay in complete control. As a trusted partner, managing millions of preferences for a multitude of organisations across the globe, we will ensure that Cassie is in line with the latest regulations so there is no disruption to your organisation.

Consent gathering that rewards your bottom line.

More than just marketing effectiveness

This is about more than marketing effectiveness: Your organisation has a responsibility to ensure that any personal data is held in accordance with privacy laws such as The GDPR.

To take advantage of the opportunities that global legislations bring, and to avoid being non-compliant for future changes to privacy legislation, you must aim beyond basic compliance.

By proactively monitoring and improving your consent mechanisms and taking control over your personal information processing, your organisation can both reduce regulatory risk and drive competitive advantages.

Improve efficiency, increase control and add value.

How Cassie Helps

How Cassie can transform your organisation.

One Version of the truth

Cassie provides a compliant, auditable single source of truth for every individual Data Subject your organisation encounters and drives marketing and compliance requirements through granular level consent.

SELF-SERVICE PREFERENCES

Data Subjects self-manage their own consent and preferences with ease. That means one less preference management worry for you and a more dynamic and personalised user experience for them.

CUSTOMER SERVICE PORTAL

Data accuracy taken care of. Best in class service achieved. Customer experience transformed. More reactive, more responsive, and more productive. Just more. That’s the power of Cassie.

SUBJECT ACCESS REQUESTS

That means that your entire organisation can efficiently and effectively manage and process SARs with ease. GDPR and CCPA compliance is all taken care of. No request missed. Ever.

COMPLIANT COOKIE BANNER

Cassie’s Cookie Management solution does the work. Always adapting, always up-to-date and always empowering you to respond effectively to any changes in regulation. It does that.

SECURE CENTRALISED DATA

The information you hold becomes cohesive. It is secure and accessible and delivers new-found possibilities. Galvanised, co-ordinated and providing a single view, so restrictions can be left behind. That’s both reassuring and powerful.

ANALYTICS AND ITP

The Cassie Identity Service targets both the marketing and compliance challenge created by browser technologies. Cassie does the work; data regulations met, user experience enhanced, brand trust amplified. All sorted.

Data Processing Audit

Cassie not only allows for the definition of PII data and processes, it ties those processes to the data. Cassie manages data. Every collection point and every output is linked to a RoPA process so clients can track their data.

Auditable Impact Assessment

Cassie provides template driven DPIA workflow processes to allow you to define, track and manage the process of impact assessments. Completed assessments can be attached to specific processes and tracked against data flow. Simple, effective, auditable.

“We found Syrenis very easy to work with; expert and responsive. Their approach to agile working, coupled with their ability to fully understand our requirements helped to ensure that the system was right first time and delivered on time.”

Daisy Houghton, Head of Secretariat and Corporate Services, Fundraising Regulator

“The Cassie Team have been extremely professional and supportive throughout the project. The migration was part of a much wider programme of work which made it a complicated delivery. Despite these added complexities the Cassie migration was flawlessly managed. The teams support, responsiveness, expertise and helpful attitude meant that I had utter confidence in this part of the programme and the management of the delivery confirmed that I was right to have such confidence.”

Jon Underwood UK Data Programme Manager, LexisNexis

“The speed of change and the flexibility of the Cassie API’s is impressive. What often takes days or weeks to make happen, is achieved in hours.”

Lead Developer – Integration Platform, Enterprise Client

“After using the Cassie Cookie Module for over a year now, we are really pleased with the product and delighted with the level of customer support we have had from Syrenis.”

Kevin Drysdale – Web Team Manager, Durham County Council

“From our contact, Syrenis have taken a cooperative and thoroughly professional approach to working with us. We have been particularly impressed by the depth of their knowledge, the quality of their advice and clear desire to help us realise the full benefit of the software.”

Katheryn Davies – Customer Communications Manager, Mitsubishi

Trusted by.

Cassie software is trusted by and powers many leading enterprises and governments across the globe including:

Latest.

Read the latest regulatory news by visiting our blog, if you'd like any specific information regarding your region please feel free to get in touch with us.

Apple to start enforcing new app privacy notifications in coming weeks

The Office of the Privacy Commissioner published these guidelines for collecting meaningful consent and the new Bill C-11 is proposing strong enforcement of meaningful consent for using personal data of any kind – even de-identified data. But as a marketer, how do we ensure that we are collecting, storing, using, sharing and deleting meaningful consent? The proposed new law requires you to PROVE you have consent for every bit of personal data you collect, use, store and process in any way.

California bans ‘dark patterns’ that trick users into giving away their personal data

The Office of the Privacy Commissioner published these guidelines for collecting meaningful consent and the new Bill C-11 is proposing strong enforcement of meaningful consent for using personal data of any kind – even de-identified data. But as a marketer, how do we ensure that we are collecting, storing, using, sharing and deleting meaningful consent? The proposed new law requires you to PROVE you have consent for every bit of personal data you collect, use, store and process in any way.