Consent & Preference Management

Consolidate & centralise all your consent & preferences

Cassie is the leading consent and preference management solution that provides a compliant, auditable single source of truth for every data subject your organisation encounters.

Our powerful preference management software is designed with a marketeer’s perspective in mind, and aims beyond compliance and consent management, and focuses on building long-term relationships through a granular level single view of the customer.

Cassie is API first, making it the most flexible, secure and scalable solution that easily integrates into existing your marketing and CRM tech stack (such as Salesforce, SAP, Hubspot, Marketo, etc).

Cassie allows you to compliantly control your data in a centralised view, so you can configure and manage your organisations personal data across your different SaaS platforms.

Consent & Preference Management Cassie personal information & consent management

Seamlessly manage consent & preferences

Every consent and preference journey is different. Cassie allows full customisation of this process, integrating seamlessly with your existing systems, websites and additional incoming data sources. Cassie provides your data subjects with direct access and control to their consent and preferences via the Data Subject Portal, helping your organisation to build brand trust through transparency.

Consent & Preference Management Cassie personal information & consent management

Simplifies data collection, audits and subject access requests

Cassie creates a single source of truth for personal information, consent & preferences of all data subjects connected to your organisation.

Our Consent Management Platform enables your data subjects to update their data in real-time, granting your organisation the benefit of a live, transparent audit history. Consequently, any Subject Access Requests can quickly be addressed in-line with regulatory requirements such as GDPR or CCPA.

Create a central repository of consent & preference messaging that can be deployed across your eco-system, relevant to legislation and language.

Multiple data collection methods – out of the box. Simple, scalable, re-useable and auditable.

Removes worry and resource drain caused by future compliance regulation changes

Removes worry and resource drain caused by future compliance regulation changes

Cassie automatically keeps you ahead of the curve of best practice around consent and preference management.

Addresses the 8 principles of The GDPR meaning you will be future-proofing your organisation against any new or changing regulation that comes to region.

Cassie will ensure compliance with all global regulations such as The GDPR, CCPA, POPI and many others.

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Cassie CMP features

Consent & Preference Management Cassie personal information & consent management

Single customer view

Get a complete, centralised consent history by individual.

Consent & Preference Management Cassie personal information & consent management

API first

+350 API endpoints. Secure, flexible and scalable.

Consent & Preference Management Cassie personal information & consent management

Multilingual

Easily manage languages, including non-Latin alphabets.

Consent & Preference Management Cassie personal information & consent management

Advanced integrations

Connect to your business’ existing tools and services.

Consent & Preference Management Cassie personal information & consent management

Dashboard & live reports

Optimise marketing efforts with real time reporting.

Consent & Preference Management Cassie personal information & consent management

Dynamic testing

A/B test opt-in statements to increase opt-in rates.

Consent & Preference Management Cassie personal information & consent management

Granular level consent

Allow users to opt-in to precisely what they want.

Consent & Preference Management Cassie personal information & consent management

Centralised messaging

All consent & preference messaging controlled centrally.

Consent & Preference Management Cassie personal information & consent management

Web widgets

Embed widgets into your web properties to collect consent.

Consent & Preference Management Cassie personal information & consent management

Preference update links

Can be shared externally to manage opt-ins and opt-outs.

Consent & Preference Management Cassie personal information & consent management

Multi-brand

Manage several distinct brands from a single Cassie platform.

Consent & Preference Management Cassie personal information & consent management

Admin portal

Configuration portal for complete self service.

Consent & Preference Management Cassie personal information & consent management

The Cassie team have been extremely professional and supportive throughout the project. The migration was part of a much wider programme of work which made it a complicated delivery. Despite these added complexities the Cassie migration was flawlessly managed. the teams support, responsiveness, expertise and helpful attitude meant that I had utter confidence in this part of the programme and the management of the delivery confirmed that I was right to have such confidence.

Jon Underwood – UK Data Programme Manager, LexisNexis

Want to know more about Cassie?

We’re here to answer any questions you may have about our solution.

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Consent & Preference Management Cassie personal information & consent management