Federal data privacy regulation is on the way


It’s only a matter of time before the United States passes federal data privacy legislation, and it will deliver multiple benefits for consumers and businesses alike. This trend started in earnest with the passage of the California Consumer Privacy Act in 2018, and California voters added new momentum on Election Day 2020 when they approved Proposition 24, also known as the California Privacy Rights Act.

European Data Protection Board Highlights Ways to Comply


After follow-up guidance from the European Data Protection Supervisor (EDPS), the European Data Protection Board (EDPB), and the European Commission, the way forward has become clearer. However, a number of things have changed that organizations will need to keep in mind when thinking about how to comply, and greater urgency is needed to bring decision makers up to speed on what is at stake if organizations fail in their efforts to comply.

Marketing in the face of ITP

Marketing in the face of ITP

Here at Syrenis, we have developed an innovative solution for organisations feeling the effects of ITP on their online marketing. Cassie’s Identity Service has been built specifically to support companies who wish to maintain and persist the consent that their visitors have provided.