The consent solution to build trust and lower attrition
Cassie is the leading personal information and consent management solution that enables responsive engagements for any organisation.
It provides a flexible and adaptive solution. It empowers businesses with the confidence to make full use of their data, fuelling powerful engagement and enhancing relationships with new and existing customers.
The path to compliance with our integrated solution
As more global legislations come to fruition and take effect, your organisation has the responsibility for ensuring you meet the obligations and frameworks.
Preparation is the key to success. Creating a plan without the right tools, expertise or partners will likely lead to delays or even failure. Syrenis have a global network of partners who are able to help build this plan and deliver on integrated consent and preference strategy, that is both compliant and efficient.
Article 30 of GDPR requires organisations to maintain a record of processing activity. This inventory is key to later stages of a compliance journey. Whilst creating a work flow audit is important, it's critical to ensure that audit processes are tied to actual data movement and to have visibility of that data processing across your business. Cassie integrates all data processing of PII into its audit process as part of its core design.
DPIA is a formal procedure which records and evaluates activities relating to the processing of personal data. DPIA assesses the level of a risk considering both the severity and likelihood of impact on individuals (GDPR Article 35). Cassie allows you to define the Impact assessment workflow and then attach that agreed process to the data processing activities throughout the solution, providing a full audit trail.
Regulation requires website owners to gain consent before the pre-loading of ‘cookies’. This consent should be available at a granular level and include other tracking technologies such as beacons and pixel tracking. Cassie is designed to manage the complete consent journey of your data subjects from their first anonymous visit to your website. The Cassie Cookie Module manages how your business can implement a compliant Cookie Banner to manage the consent prior to loading any cookies.
How you integrate your consent collection into your organisations eco-system is key when selecting a CMP. Cassie is an API first, data-centric platform that is designed to manage PII, Consent and Preferences collected by an organisation across their entire eco-system. Cassie consolidates this in near real-time into a singular virtual record of the truth. Cassie then supplies this data to all other systems that need to utilise that compliant data.
Transparency and choice are key requirements for The GDPR. Implementing a feature rich and easy to use Data Subject Portal will be one of the key deliverables in your compliance journey. Whether you use the “out of the box” portal or design your own using our APIs, Cassie will help you achieve this important milestone. Transparency drives trust.
Any audit or investigation is always going to concentrate on a historical event. Part of your compliance journey is to ensure that you can turn the clock back to a particular point in time, therefore granular recording and auditing is critical. Whether you are a DPO who is investigating a Data Subject Access Request or an enquiry from a regulator, having the confidence that you have every change recorded in your audit is reassuring.
The ultimate CMP solution designed for leading organisations
Data Subject Portal
Build trust and empower your data subjects to manage their own data and preferences.
Cassie consolidates your data into a singular virtual record of the truth.
Cassie will support you
Whatever the sector…
Our consent management software for banking and finance gives your organisation compliance confidence.
Cassie can help your staffing agency to become fully compliant with any existing or upcoming legislation, so you can trust all your data.
If you know you need to improve your charity’s contact, consent and preference data management, talk to our team about Cassie.
Cassie can help your healthcare organisation become HIPPA compliant with confidence. Get in touch today to find out more.
With so much personal data to handle in the Automotive industry, Cassie will compliantly centralise your organisations siloed databases.
Whatever the role…
Increase prospect and customer engagement with a solution that strengthens trust and delivers conversion optimisation.
Turn complex consent and preference management into a sleek, positive brand experience for your customers.
Remove risks from your business, compliantly collect consent and consolidate siloed databases seamlessly.
Through our flexible API’s, Cassie integrates easily into your existing IT infrastructure, including any legacy systems.
Cassie will help you to comply with global legislation
Cassie can help your organisation become compliant under the GDPR regulation through our Personal Information Platform, Cassie. Cassie will consolidate all your existing data into one central, secure compliance platform to manage personal data, legal basis, consent and marketing preferences.
The California Consumer Privacy Act, is a set of legislation brought into law in June 2018 driven by the continued rise in consumer data breaches and growing privacy concerns of individuals. Cassie will provide you with a compliant, auditable single source of truth for every individual contact your organisation encounters.
Our Consent and Preference solution Cassie allows organisations to become compliant under Virginia’s Consumer Privacy Law: The Consumer Data Protection Act (CDPA). Cassie is industry and device agnostic and is tailored to adapt as the law changes and across multiple regions and languages.
Our POPI consent and preference management solution allows you to meet regulation requirements wherever your customers are globally. Cassie can synchronise your separately stored data from various siloed databases and systems; and consolidate them into one true compliant source.
The Consumers Data Right (CDR) will give users greater access to and control over their data. The Australian Government determined that the CDR will first apply to the banking sector. The introduction of CDR in the banking sector will provide consumers with access to, and the ability to safely transfer their banking data to trusted parties.
The Act on the Protection of Personal Information (“APPI”), put Japan’s law closer in line with the EU’s GDPR as to which both have recognised the adequacy of each other’s data privacy regimes. As a result, transfers of PII from Japan to all third countries will be subject to stricter controls when they become fully enforceable, which is expected to occur in 2022.
The Brazilian General Data Protection Law (LGPD) is a law that began to be enforced on 18th September 2020 (full enforcement provisions will come into effect from 1st August 2021). Our LGPD consent and preference management solution allows you to meet regulation requirements wherever your customers are globally.
Our latest news & insights
A Marketer’s Guide to collecting meaningful consent
The Office of the Privacy Commissioner published these guidelines for collecting meaningful consent and the new Bill C-11 is proposing strong enforcement of meaningful consent for using personal data of any kind – even de-identified data.
Brands we support
Cassie software is trusted by and powers many leading enterprises and governments across the globe including: